HEDONISTAS DE LA FE

Hedonistas De La Fe — an artisanal mezcal brand created in partnership with the esteemed Santiago family — sought a striking campaign film to anchor its new brand presence and marketing rollout. Inspired by the brand’s obsessive dedication to craft, we produced a cinematic piece that pays tribute to the jimadors, the land that shapes each batch, and the spirit at the heart of it all.

Shot at our studio, we produced the introductory commercial for the mezcal makers: a bold, cinematic spotlight on the artisanal spirit. The piece played a key role in driving early brand growth and securing investor backing.